Privacy Policy - Amplify Content Agency

Effective Date: April 21, 2025

Amplify Content Agency ("Amplify," "we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website `amplifycontentagency.com` (the "Website") and use our content repurposing services (the "Services"). Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site or use our services.

1. Information We Collect

We may collect information about you in a variety of ways. The information we may collect includes:

• Personal Data: Personally identifiable information, such as your name, email address, company name (optional), that you voluntarily give to us when you register for an account, use our Services, make a purchase, or contact us.
• Payment Data: We collect payment information necessary to process your payments if you make purchases, such as your billing address. However, most payment data (like full credit card numbers) is processed directly by our third-party payment processor, Stripe, and is not stored on our servers. We may receive transaction identifiers and summary information from Stripe.
• Client Content: Content files (video, audio, text, images) or links to content that you submit to us through the client portal or other means for the purpose of providing the Services. This content is processed and stored as necessary to perform the repurposing service.
• Contact Form Data: Information you provide when you contact us via our website's contact form, including your name, email address, reason for contacting, and message content.
• Derivative Data (Usage Data): Information our servers automatically collect when you access the Website, such as your IP address, browser type, operating system, access times, and the pages you have viewed directly before and after accessing the Website. We also use Google Analytics, which collects similar usage data. We collect usage data to analyze site performance, enhance user experience, and ensure security.

2. How We Use Your Information

Having accurate information permits us to provide you with a smooth, efficient, and customized experience. Specifically, we may use information collected about you to:

• Create and manage your account.
• Provide, operate, and maintain our Services.
• Process your payments and subscriptions.
• Communicate with you, including responding to your comments, questions, and requests; providing customer service and support; and sending you technical notices, updates, security alerts, and administrative messages.
• Monitor and analyze usage and trends to improve your experience with the Website and Services.
• Comply with legal and regulatory requirements.
• Prevent fraudulent transactions, monitor against theft, and protect against criminal activity.

3. Legal Basis for Processing (for GDPR/Relevant Jurisdictions)

We process your personal data based on the following legal grounds:

• Contract Necessity: To fulfill our contractual obligations to you when you subscribe to our Services (e.g., process payments, provide deliverables, manage your account).
• Legitimate Interests: For purposes like improving our Services, website analytics, security, and fraud prevention, provided these interests are not overridden by your data protection interests or fundamental rights and freedoms.
• Consent: Where required by law, or for specific purposes like optional marketing communications, we will obtain your consent before processing your data. You can withdraw your consent at any time by contacting us directly or using provided unsubscribe links in marketing communications.
• Legal Obligation: To comply with applicable laws and regulations.

4. Sharing Your Information

We do not sell your personal information. We may share information we have collected about you in certain situations:

• By Law or to Protect Rights: If we believe the release of information about you is necessary to respond to legal process, to investigate or remedy potential violations of our policies, or to protect the rights, property, and safety of others, we may share your information as permitted or required by any applicable law, rule, or regulation.
• Third-Party Service Providers: We may share your information with third parties that perform services for us or on our behalf, including payment processing, data storage, email delivery (for system notifications, potentially via Supabase infrastructure), hosting services, customer service, and website analytics. These providers include:
  • Stripe (Payment Processing): Stripe Privacy Policy
  • Supabase (Authentication, Database, potentially Storage/Functions): Supabase Privacy Policy
  • Dropbox (File Storage/Delivery): Dropbox Privacy Policy
  • Google Analytics (Website Analytics): Google Privacy Policy
  • Google Drive API (File Selection Integration): Google Privacy Policy
  We require our third-party service providers to use your personal information only to perform the services we have requested where feasible.
• Business Transfers: We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.

5. Google Drive Integration

Our Services include an optional integration with Google Drive that allows you to browse and select files from your own Google Drive within our application. This integration is implemented using the Google Drive API and utilizes the restricted scope https://www.googleapis.com/auth/drive.readonly.

• Limited Access: This restricted scope provides our application with read-only access to file and folder metadata (such as names, IDs, and file types) exclusively for the purpose of allowing you to browse and select your own files.
• User Control: You must explicitly grant permission through Google's OAuth consent screen before we can access any information from your Google Drive.
• Limited Use: In compliance with Google's API Services User Data Policy, we only use this access to:
  • Display your files and folders for selection within our application
  • Generate URLs for files you choose to use with our Services
  • Transfer your selected files to our system for processing according to your instructions
• Data Storage: We may temporarily store minimal metadata (file names, IDs) for the files you select, solely to facilitate your use of our Services. This data is stored securely and is associated only with your account.
• Limited Use: The data accessed through Google Drive integration is used strictly for providing the file selection feature you request and will NOT be used for:
  • Advertising purposes
  • Personalizing content or advertisements to you
  • Selling to third parties
  • Building user profiles
  • Any purpose unrelated to the functionality you explicitly request
• No Content Storage: Our application does not permanently store the content of your Google Drive files unless you explicitly instruct us to use specific files as part of our content repurposing services.
• Revocation: You can revoke our access to your Google Drive at any time through your Google Account permissions settings.

6. Google Analytics

We use Google Analytics, a web analytics service provided by Google, Inc. ("Google"), to help us understand how visitors interact with our Website.

• Data Collected: Google Analytics collects information such as:
  • Pages visited and time spent on the Website
  • Traffic sources and navigation paths
  • General location information (e.g., country or city)
  • Device and browser information
  • IP addresses (which may be truncated or anonymized)
• Use of Cookies: Google Analytics uses cookies to collect this information and generate reports about Website usage.
• Purpose: We use this data to:
  • Analyze Website traffic patterns
  • Understand user behavior and preferences
  • Identify areas for improvement
  • Optimize the user experience
• Data Sharing: The information generated by Google Analytics cookies about your use of the Website is transmitted to and stored by Google on servers that may be located in the United States or other countries.
• User Controls: You can opt-out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on, or by adjusting your browser settings to refuse cookies.
• Google's Use: For more information on how Google uses this data, please review Google's Privacy Policy and How Google uses data when you use their partners' sites or apps.

7. Cookies and Tracking Technologies

We may use cookies and similar tracking technologies on the Website to help customize the site and improve your experience. We use cookies necessary for website operation and analytics cookies provided by Google Analytics. You may disable cookies via your browser settings, but some website functionality may be affected. For more detailed information, please contact us or consult your browser's help documentation.

8. Data Security

We use administrative, technical, and physical security measures to help protect your personal information and Client Content. While we have taken reasonable steps to secure the information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse.

9. Data Breach Notification

In case of a data breach affecting your personal data under our control, we will take steps to notify you and the appropriate regulatory authorities promptly, as required by applicable laws.

10. Data Retention

We will retain your personal information and Client Content only for as long as is necessary for the purposes set out in this Privacy Policy, such as maintaining your account and providing the Services. We will retain and use your information to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies. Generally, data associated with your account will be retained while your account is active and for a reasonable period thereafter (e.g., for archival, backup, or legal purposes), after which it will be securely deleted or anonymized.

11. Your Rights

Depending on your location and applicable data protection laws (such as GDPR or CCPA), you may have the following rights regarding your personal information:

• The right to access – You have the right to request copies of your personal data.
• The right to rectification – You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
• The right to erasure – You have the right to request that we erase your personal data, under certain conditions.
• The right to restrict processing – You have the right to request that we restrict the processing of your personal data, under certain conditions.
• The right to object to processing – You have the right to object to our processing of your personal data based on legitimate interests, under certain conditions.
• The right to data portability – You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.

To exercise these rights, please contact us using the contact information provided below (casey@amplifycontentagency.com). We may need to verify your identity before responding to your request.

California Residents:

Under CCPA/CPRA, you have specific rights to access, delete, and correct your information, as well as to opt-out of the sale or sharing of your personal information. While we do not sell personal information as defined by CCPA/CPRA, and we do not "share" personal information for cross-context behavioral advertising, you may exercise your rights or request clarification by contacting us using the information below.

12. International Data Transfers

Your information, including personal data and Client Content, may be transferred to — and maintained on — computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those in your jurisdiction. Our primary service providers (Stripe, Supabase, Dropbox, Google) are based in the United States. We rely on appropriate safeguards, such as Standard Contractual Clauses where applicable, for such transfers. Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

13. Children's Privacy

Our Services are not intended for use by individuals under the age of 13. You must be at least 13 years old (or the age of digital consent in your jurisdiction) to use our Services. We do not knowingly collect personally identifiable information from children under 13. If we become aware that we have collected personal data from a child under 13 without verification of parental consent, we will take steps to delete that information.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Effective Date" at the top. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page. We recommend reviewing this Privacy Policy periodically.

15. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us at:

Amplify Content Agency
Email: casey@amplifycontentagency.com